About Us

About Us


Welcome to Global Playtech Limited. We are a New Zealand owned and operated company and a major supplier to New Zealand retailers and online market of licensed and branded toys since 2000. With a wide range of products, we are distributors for Simba Dickie Group (Dickie Toys, Simba Toys, Jada Toys, Majorette Diecast), Lego licensed and more.



Importing high quality product and bringing entertaining and joyful toys to New Zealand is our passion. With over 44 years’ experience in the industry, we only bring strong-selling products to the New Zealand market. Our selection of reputable international suppliers and trusted ongoing relationships guarantee top quality standards in manufacturing, reliability, product quality and import and delivery.

We ensure that all our suppliers and products comply with legal requirements according to international standards, especially EN-71 codes and NZ safety guidelines.

Located in Tawa Wellington, we supply retailers all over the country. Our customer base is drawn from a diverse set of retailers encompassing major accounts, smaller independents, specialty mass market, department stores along with home ware chains. We also distribute speciality product to all toy and gift retailers as well as major account chains withing New Zealand.



Is to supply current high-profile merchandise to keep the New Zealand marketplace up to the minute with product and trends from worldwide sources. We endeavour to have an ongoing supply, of branded product of high quality and major interest, to all retailers to ensure constant product availability for their customer base. We thrive to bring joy and entertainment to all small and big toy fans in New Zealand.